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Thursday, January 24

8 Reasons Why Your Business Needs a Mobile App


Today, there are lots of apps we use on our mobile devices, both on the Play Store and the App Store. We are happy to download them, especially if the app offers free downloads with no charge. Some apps are relevant and helpful, while others are just used to generate income. Either way, whichever way you want to go in 2019, here are some reasons why you need an app for your business.

In 2019, creating an app for your business can help your business move to the next level, prepare your business for a massive benefit, and channel it to the right gate.

Note: Not all businesses need an app. Make sure you do clear research before creating an app for your business.

Generate additional sales.

Apps encourage repeat orders. If you have an app on your phone, it pops up reminders asking you to check out new offers, keeping you up to date on what's going on.
This also involves a download number and payment to use the app, depending on how compelling the app is.

Ads on your app.

You can benefit from the advertising revenue generated from the clicks.
Wonder why some apps have so many ads running? This is because the app is also hosting beneficial advertising campaigns.

Build a better customer relationship and stay in control.

Apps allow business owners to create a direct relationship with customers.
You are more likely to retain customers once you know who they are, where they are, and how to reach them.

Enhance the customer service experience.

Many websites do not look so great on mobile screens.
But mobile apps are purpose-designed for small screen sizes, so they are easier on the eye and simpler to use for the customer. This is more comfortable and can create a bond between customers and your app.


Broaden your market coverage.

Without an app, you may be missing out on a segment of the market that simply prefers to do business that way. A quick way to understand whether you have a mobile-addicted market is to look at the percentage of visitors who access your website through mobile devices. You can also use common sense, which suggests, for example, that young consumers are more likely to want to transact through an app than mature B2B buyers. 

Reduce marketing costs.

Apps reduce marketing costs compared to traditional advertising and direct marketing. When you download an app, push notifications are sent to customers who have downloaded the app instead of paying for advertisements or publishing campaigns.

Reduce the cost of serving.

Mobile apps allow customers to access basic information and make purchases without needing to call a call center. On some apps, you can even click through a “visual IVR” menu rather than waste time and money listening to prompts in a call queue. Automation obviously reduces servicing costs.

Easy access and more usage.

What better way to create stickiness with your customers than by embedding your brand in their pockets? Unlike mobile websites, apps are always visible on the user’s phone's home screen. Customers are more likely to repeatedly interact with businesses that are at their fingertips, so apps are a great customer loyalty tool.

Get feedback.

You can easily get actionable insights from your customers by conducting an “in-app” survey or by analyzing customer reviews in the App Store.


Photo by rawpixel.com from Pexels
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43 comments

  1. GReat tips, very helpful.
    Thanks for sharing ♥

    Ann
    https://roomsofinspiration.blogspot.com/

    ReplyDelete
  2. Sounds great!

    www.evdaily.blogspot.com

    ReplyDelete

  3. Excellent post, I did not know some

    Kiss,

    http://damselme.blogspot.com/?m=0

    ReplyDelete
    Replies
    1. Glad you got some ideas from this post.

      Delete
  4. Sounds like good tips. good job.
    www.chez-rama.com

    ReplyDelete
  5. Hello,

    Oh, amazing !

    Sarah, https://sarahmodeee.fr

    ReplyDelete
  6. I never thought about apps this way. But you're so right!!
    XOXO
    Jodie
    www.jtouchofstyle.com

    ReplyDelete
    Replies
    1. Glad you got more insight from this.

      Delete
  7. Such a great topic!
    Carina | https://carinazz.blogspot.com/

    ReplyDelete
  8. Replies
    1. Glad you do Helena. Thank you for stopping by.

      Delete
  9. Really good tips and reasons why an app might be a good choice. Thank you for sharing!

    x Kara | http://karascloset.net

    ReplyDelete
    Replies
    1. Yes dear, very helpful but you also need to make good research if your business actually needs it.

      Delete
  10. sounds like a really good idea! if i had a business i would def invest in it!

    www.prettyinleather.net

    ReplyDelete
    Replies
    1. Yuka,yes it is a good way to elevate your business.

      Delete
  11. great points!

    https://modaodaradosti.blogspot.com/

    ReplyDelete
  12. Good points! I agree there are so many good apps around, it's a good thing to consider if you have your own business :)


    Hope that you are having a nice weekend :) We spent yesterday on the bay celebrating Australia day - despite the heat! Our heatwave continues!

    Away From The Blue Blog

    ReplyDelete
    Replies
    1. I had a great weekend and I spent the best part in church. Thank you for checking.

      Delete
  13. I agree, these are really good points! Thanks for sharing ^^
    xx

    Freak Muffin Blog

    ReplyDelete
  14. Great one.
    xx
    https://theonethattravels.wordpress.com/

    ReplyDelete
  15. Muito obrigado pelo comentário no meu blog, aproveito para desejar um bom Domingo.

    Andarilhar
    Dedais de Francisco e Idalisa
    Livros-Autografados

    ReplyDelete
  16. Awesome tips and very insightful!


    xoxo
    Lovely
    www.mynameislovely.com

    ReplyDelete
  17. Such great tips!
    xx- Nina

    http://www.stylingwithnina.com/2019/01/casual-winter-look-facials-and-hair.html

    ReplyDelete
  18. These are some great points! Thanks for sharing!

    www.fashionradi.com

    ReplyDelete
  19. Great post.
    So informative and helpful
    for us bloggers.

    Ann
    https://roomsofinspiration.blogspot.com/

    ReplyDelete
  20. Agree. The option of contacting a large number of prospective clients for your business lies in creating a useful business mobile app today.

    ReplyDelete
  21. Great tips you have here dear. Thanks for the good read.

    Jessica | notjessfashion.com

    ReplyDelete
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